Photo for: Meet Tracey and Cynthia, Cannabis Drinks Rockstars and Founders of House of Saka, Inc

Producer Profiles

27/09/2021

Meet Tracey and Cynthia, Cannabis Drinks Rockstars and Founders of House of Saka, Inc

Meet them on November 11, 2021, in San Francisco, and on November 15, 2021, in Chicago.

The makers of the World's First Cannabis-Infused Alcohol-Removed Sparkling Brut and Still Rose' Wines From Napa Valley will be at the upcoming Cannabis Drinks Expo. Meet them on November 11, 2021, in San Francisco, and on November 15, 2021, in Chicago.

House of Saka was founded in 2018 when cannabis industry insider, Cynthia Salarizadeh and wine industry veteran, Tracey Mason came together with a mission to create the world’s first line of luxury, cannabis-infused products made by and for women. 

Discovering a shared passion for wine, beauty products, and the boundless properties of the sacred cannabis plant, the pair assembled an unparalleled group of powerful females from both the cannabis and wine industries to help bring their mission to life and provide the foundation on which it could flourish.

Saka Spark Sparkles

The newest member of the family - Saka Spark Sparkles. Their first sparkling single serve. Six ounces (6 oz) of sparkling non-alcoholic wine infused with THC, orange blossom, and nectarine.

Launched in October of 2019, House of Saka’s Vinfusions combines the magic of the Napa Valley with state-of-the-art infusion technology for a truly elevated cannabis experience. Sophisticated, social, and simply delicious, House of Saka Vinfusions deliver on the promise of a luxury-infused product made by and for women that exceed expectations and help bring cannabis occasions into the mainstream.

Meet the founders.

Cynthia Salarizadeh, Founder & President

Cynthia Salarizadeh, Founder & President

After visiting Sonoma about a year before she moved to California to work in the cannabis industry, Cynthia met with popular winemakers and cannabis cultivators and knew she wanted to begin an infused wine company based on its historic significance throughout the world. Once the time was ripe for the regulatory landscape to allow for such a licensed product, she teamed up with innovative and powerful women throughout both the wine and cannabis industries in order to bring the vision to life. 

Her background in managing startups, fundraising, branding, and public relations brought an advantageous value to developing the sophisticated brand for the House of Saka. Cynthia is also the Founder of the cannabis industry’s newswire and entrepreneur tech suite, AxisWire, as well as the co-founder of Green Market Media which is currently most recognized for its cannabis finance news publication Green Market Report and its conference series Green Market Summit. 

She is also a co-founder of the network Industry Power Women. KCSA Strategic Communications acquired her leading cannabis and hemp public relations firm Salar Media Group after being in operations for three years. She is a council member on Forbes Communications Council as well as a contributing writer for Entrepreneur Media on the leading women and business of cannabis. 

Cynthia also sits on the advisory board of the innovative hemp and sustainable hospitality company MoonCloth Designs. Cynthia has been named one of 15 of the Most Powerful and Innovative Women in Cannabis by Forbes, one of 20 Women set to Dominate the International Landscape in Cannabis by Benzinga as well as named as one of the 20 Most Influential Women in Cannabis by High Times. Cynthia received her degree from the University of Pennsylvania, as well as a certificate in journalism from Georgetown University.

Tracey Mason, Co-Founder & CEO

Tracey Mason, Co-Founder & CEO

A seasoned sales and marketing executive, Tracey Mason has successfully created, marketed, and sold innovative products in the CPG and adult beverage sectors for over 25 years. 

Her prior experience includes serving as Chief Strategy and Innovation Officer at CannaCraft, Chief Marketing and Business Development Officer at Terravant Wine Company, SVP of Marketing and Innovation at Purple Wine and Spirits, EVP of Global Marketing at Goelet Wine Estates/Clos du Val Winery, VP of Global Innovation at Treasury Wine Estates, Director of Commercial Innovation at Diageo and VP of Sales and Marketing at Epic Wines. 

In addition to overseeing House of Saka’s day-to-day operations, Mason is also President and Creative Director for M3G-Inc, a leading marketing consultancy group she founded in 2013. She has a BA in Politics from St. Joseph’s University in Philadelphia with further graduate study at Albertus Magnus College in New Haven, a love of all things food and wine, and an unparalleled passion for branding.

Tracey will be speaking at the upcoming Cannabis Drinks Expo. Hosted by the Beverage Trade Network, this expo shines a spotlight on the skyrocketing legal cannabis market and provides an insight into its future brimming with opportunity.

A must-attend event for those curiously eyeing the future of the burgeoning U.S. cannabis industry, it also covers key issues surrounding the likelihood and timescale for legalization to other countries, as well as the impact of legalized cannabis on the traditional alcoholic and non-alcoholic drinks market.

Get your conference tickets here.