The 4th annual Cannabis Drinks Expo returns to San Francisco and the theme for the 2023 Cannabis Drinks Expo remains “Growing the Category”. The theme will be broken down into 4 pillars; Creating end consumer pull, educating consumers on Cannabis Beverages, state bottlenecks, and multistate opportunities. The 2023 show will focus on helping anyone looking to get into the category learn and develop new products, it will help existing brands expand into other states by meeting other state manufacturers. It will help retailers and distributors find amazing new brands and also develop their store-own brands, it will find new ways cannabis beverages can be marketed and sold.

Here’s a quick outline of the theme and what you can expect from the 2023 show:

CREATING END CONSUMER PULL: One of the main challenges our cannabis drinks category faces is to create end consumer demand. CDE will work with speakers, visitors, exhibitors, and media to create more end-consumer awareness of Cannabis Beverages. The ultimate demand in consumers will help dispensaries and retailers stock cannabis beverages which will help the entire supply chain.

EDUCATING CONSUMERS ON CANNABIS BEVERAGES: The second pillar that CDE will focus on will be inducing end consumers with more technical information on why they should ‘try’ cannabis beverages. CDE will work to educate current cannabis consumers on cannabis beverages and also craft beer, wine, and spirits drinkers on how cannabis beverages can also be part of their social consumption.

STATE BOTTLENECKS: One of the common feedback CDE got was to have other state co-packers and MSOs at both locations as they are key to unlocking some logistical and legal bottlenecks that we have in place in the US market. CDE will work on getting leading co-packers and MSOs as exhibitors in 2023. This will help current and new brands expand their distribution.

NATIONAL AND INTERNATIONAL: Will also focus on bringing new state and international participants and will have a national and international panel discussion on how brands can partner with US companies and how US companies can partner with foreign companies to grow. All of the above pillars will have one goal: Growing the Category.

Here are some solutions and opportunities in the cannabis beverage category that Cannabis Drinks Expo will address at the show. 

1) Increase in manufacturing capacity and facilities. More license manufacturers are needed. Less compliance is needed in manufacturing to scale the category and to make a beverage in less time.

2) Alternative supply sources of raw materials like packing materials.

3) More distributors and storage facilities.

4) More retail channels and outlets are needed.

5) Increase cannabis tourism and offer beverages as a part of the experience. That includes tours of the facility and tastings.

6) More lounges and events that permit cannabis beverages.

7) More direct-to-consumer channels.

8) End consumer awareness. If collectively the entire category and people involved keep on educating the consumer, the category will at least have an educated consumer. One of the main ways we can grow depletions at retail is by eliminating the unknown that consumer has.

What will you learn at Cannabis Drinks Expo Conference?

The conference will take a deep dive into the category. Speakers who are experts in this will provide you with actionable insights to help you save money with the expensive lessons that they have learned, they will provide you with knowledge of the current and future landscape of the industry so you can plan your business trajectory, they will provide you with appropriate knowledge to spot upcoming opportunities. 

[[relatedPurchasesItems-36]]

The cannabis industry is multiplying, and with legalization spreading to more states, it will only get bigger. The latest edition of the Cannabis Drinks Expo will allow attendees to learn more about this exciting new industry.

Who is this for?

For anyone curious about the future direction of the cannabis drinks industry in the United States, the place to be in 2023 will be the Cannabis Drinks Expo. The event is for people looking to get into cannabis drinks, existing cannabis drinks brand owners, and supply chain partners who are helping the cannabis drinks industry.

Networking Party

Don’t miss the cocktail party at the same venue from 5 pm to 7 pm. Grab a drink or two and network with speakers, exhibitors, and peers. You get free access to this if you book your Cannabis Drinks Expo conference tickets before January 13 (in the launch week).

Can’t attend in person? Secure the recorded sessions with an all-track pass

We'd love to see you in person and hang out with us, learn, network, and also have a drink at the after-party! However, if you'd prefer to attend virtually, the PowerPoint and videos of the speakers’ talks will be available. You will be able to watch all the sessions in your own time and have access to Powerpoint presentations so you can learn and apply the information in your business.

It's time to book your tickets at the early bird pricing. Click here to get your San Francisco tickets and Chicago tickets.